1st place — Cursor Hackathon
Solo against 27 teams, shipping an AAC app for iPhone.
I turn ideas
into real apps
with AI.
And I show you how to build them yourself.
AI has changed who gets to build apps. You don't need to be a developer or spend months explaining your idea to a dev team. I've shipped 20+ iOS and web apps with AI — and I'm documenting exactly how I do it.
Your million-dollar app idea is already there.
Women are natural problem-solvers. Chat with me for 10 minutes and I can probably pinpoint five ideas hiding in your everyday frustrations, experience and expertise that could become profitable apps — things people actually need and would pay for.
And right now, you can build them.
Yet very few women are actually building apps.
AI has changed the economics of building. You don't need to be a developer, hire a development team, or spend months and tens of thousands of dollars just to find out whether an idea works.
You can take a problem you understand, turn it into an app, get it in front of people and see what happens.
Stop just using AI. Start building with it.
You don't need to learn to code.
I didn't.
I started building apps with AI at 50, with zero coding background. But I wasn't starting from scratch.
I brought 17 years of marketing and business experience, an MBA, 4,000+ students taught, and years spent helping clients make millions online and build brands featured everywhere from Vogue to The Real Housewives.
You're not starting from scratch either.
You already know things. You've solved problems, spotted gaps, built expertise and had ideas. That experience is valuable — and AI gives you a completely new way to use it.
I'll show you how to turn what you already know into something real.
And build it yourself.
Exploring an idea or already building? Book an App Review and I'll help you make it clearer, easier to use, and easier to sell.
Award-winning builder
Started building 12 months ago. Won twice.
Innovation & Scalability Award
Recognized for a mobile app built to scale from idea to real users.
Work with me
Practical training & solutions for the AI tools you already have
Learn to build with AI
For professionals who want to build their own apps, internal tools and prototypes with AI. Bring something you actually want to make and learn by building it.
Private AI training
One-to-one training for executives and professionals who want to use AI properly in their real work. We identify where it can make the biggest difference, then build the workflows, agents and tools around it.
AI product sprints
Have an idea you want to turn into a real product? I help you work out what to build, shape the experience, prototype it fast and get it in front of real people.
App
Minded
A podcast about building apps with AI.
AI has made building apps accessible to people who never thought of themselves as developers. I started App Minded to talk to the people actually doing it.
I interview vibe coders, non-technical builders, and curious people turning their ideas into real apps with AI — what they're building, how they're doing it, what goes wrong, and what they've learned along the way.
What would you build if you actually could?
You probably already have an idea. Maybe ten.
Join a community of people turning those ideas into real apps with AI — from first apps and side projects to products they're building into real businesses.
You don't need to know how to code. You just need somewhere to start.
Builders shipping every week
First apps, tenth apps, side projects and real businesses.
Ideas worth
thinking about.
I write about AI, building products, business, opportunities, and what happens when you stop accepting the default way of doing things.
AIVibe codingProductsBusinessBuilding differently
App ideas
App Store Optimisation for Beginners: Get Found Without Ads
App store optimisation for beginners: the name, subtitle and keyword limits, what Apple ranks, screenshots, ratings prompts and free A/B tests on both stores.
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Building with AI
Build Apps With AI Instead of Learning to Code: My Honest Take
Learn to code first, or build apps with AI? An honest take for non-technical people: what to learn instead, what the data says, and where it still breaks.
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Building with AI
How to Get Your First Users for a New App, Without Ads
Get your first app users without a marketing budget: the store page tools, pre-orders, search, Pinterest, Product Hunt and talks, plus a 2-week launch plan.
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Building with AI
How I Built a Full SaaS App in Lovable for 357 Credits ($95)
I built Hey Karrot, a full production SaaS app, in Lovable for 357 build credits (~$95) instead of a $15K to $30K agency quote. Here's the exact breakdown.
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